Keiichiro Hirano, known as Kei, was born and raised in Tokyo and began training in hairdressing at the age of 16.
After developing his career in Japan, Kei moved to London in 2002.
Across more than 36 years in the industry, he has worked in salon hairdressing, editorial, fashion and advertising.
He believes a successful haircut or colour should complement the individual and continue to work beyond the salon.